Get Digital

DCU DICE 2013

Our fourth and at the same time last Dice conference was all about the cloud. It took place on the 15th of April and as usual was held in the Helix on the DCU Campus.  Unlike the three prior conferences this one only lasted two hours because it was a part of the third National Conference on Cloud Computing & Commerce. An event that consisted two parts, six tracks and the plenary. Therefore, the number of speakers was lower than usual, in total five. The speakers included Clare Dillon from Microsoft Ireland, Paolo Malinverno from Gartner, Davin Cody from no_ads_please_we_are_engineers_250sqHewlett and Packard, Alistair Croll international author and public speaker and the CEO of Enterprise Ireland Julie Sinnamon.

The event started with Clare Dillon from Microsoft Ireland. Remembering the last speaker from Microsoft who basically did nothing else than advertising the Microsoft products I hoped this one would be…

View original post 636 more words

Advertisements

Making Sense of Big Data and its Power

My journey through digital marketing

File:Big data cartoon t gregorius.jpg

Just about every move a person makes is collected as data. Paying with a rewards card, conducting online searches, and using social media are just a few of the ways in which data is collected about us everyday.

All of these sources feed what is called Big Data. According to Webopedia Big Data is “used to describe a massive volume of both structured and unstructured data that is so large that it’s difficult to process using traditional database and software techniques.”

What does this really mean and what is it used for?

Getting to know your customers better through data has many pay offs. Today we are going to focus on marketing and how this data is used to better target customers.

One of the most basic ways this data can be used is through customization. Once a team has enough data they can predict what messages or products a…

View original post 595 more words

5 technologies that will help big data cross the chasm

Gigaom

We’re on the cusp of a real turning point for big data. Its applications are becoming clearer, its tools are getting easier and its architectures are maturing in a hurry. It’s no longer just about log files, clickstreams and tweets. It’s not just about Hadoop and what’s possible (or not) with MapReduce.

With each passing day, big data is becoming more about creativity — if someone can think of an application, they can probably build it. That makes the concept of big data a lot more tangible and a lot more useful to a lot more companies, and it makes the market for big data a lot more lucrative.

Here are five technologies helping spur a shift in thinking from “Why would I want to use some technology that Yahoo built? And how?” to “We have problem that needs solving. Let’s find the right tool to solve it.”

Apache Spark

When it comes to open source big data projects, they don’t…

View original post 1,110 more words

Get ready for a quantum computing software company

Gigaom

The technology world might soon be welcoming its first quantum computing software vendor, an Australian systems-analysis firm called Aerospace Concepts. The company, which also has a U.S. presence in a Washington, D.C., technology incubator, has partnered with Lockheed Martin to perform applied research about complex systems analysis on Lockheed’s D-Wave Systems quantum computer.

What that means, Aerospace Concepts COO Michael Brett told me via email, is that the company wants to develop algorithms that can wade through the complexities of creating advanced systems and help determine designs that best balance the various inherent tradeoffs. “For example,” he wrote, “a satellite needs to trade power and capacity while minimizing mass, so what is the best combination of factors to improve design.”

Theoretically — because the technology is still very much in its early days –quantum computing is ideal for this type of optimization problem as well as for advanced machine learning tasks…

View original post 243 more words